Matsya Purana — The Strategy to Defeat Tāraka: Pārvatī’s Birth
शुभोदयानां धन्यानां न कदाचित्प्रयच्छताम् स्वछाययास्याश्चरणौ त्वयोक्तौ व्यभिचारिणौ //
śubhodayānāṃ dhanyānāṃ na kadācitprayacchatām svachāyayāsyāścaraṇau tvayoktau vyabhicāriṇau //
Never grant your favor to those who ever rise in fortune and call themselves “blessed,” yet do not truly give in charity. Even her very shadow—so you have said—becomes unfaithful at your feet.
This verse is not about Pralaya; it is a moral warning about the instability of fortune and the danger of favoring those who do not practice giving.
It advises discernment in patronage: a king or householder should support the genuinely charitable and virtuous, not those who merely appear ‘fortunate’ while withholding generosity—since such associations prove unreliable.
No Vastu or temple-ritual rule is stated here; the focus is on dana (giving) and the ethical instability of those tied to fickle fortune.