यो गोशतं कनकश्ड्रमयं ददाति विप्राय वेदविदुषे च बहुश्रुताय । दिव्यां च भारतकथां कथयेच्च नित्यं तुल्यं फलं भवति तस्य च तस्य चैव
bhīṣma uvāca | yo gośataṁ kanakaśṛṅgamayaṁ dadāti viprāya vedaviduṣe ca bahuśrutāya | divyāṁ ca bhāratakathāṁ kathayec ca nityaṁ tulyaṁ phalaṁ bhavati tasya ca tasya caiva ||
毗湿摩说:若有人施与一位通晓吠陀、博闻多识的婆罗门——以百头牛为礼,且其牛角镀金;又若有人日日宣讲神圣的《摩诃婆罗多》故事——二者所得福德之果相同。其旨在于:以持续不断的经典传承来扶持达摩,其功德足以比肩奢盛的仪式布施。
भीष्म उवाच
The verse equates two sources of merit: lavish charitable giving to a truly learned Vedic Brahmin and the daily, faithful expounding of the sacred Mahabharata narrative. It emphasizes that preserving and transmitting dharmic teaching through regular discourse can be as spiritually efficacious as expensive ritual charity.
In Bhishma’s instruction on dharma (Anushasana Parva), he praises both material generosity and the ongoing teaching of sacred tradition. He states that donating a hundred cows with gold-adorned horns to a learned Brahmin and daily narrating the divine Bhārata yield the same religious merit.