मद्भक्तिं वहतां पुंसामिह लोके परेऽपि वा । नाशुभं विद्यते किंचित्कुलकोटिं नयेद्दिवम्
madbhaktiṃ vahatāṃ puṃsāmiha loke pare'pi vā | nāśubhaṃ vidyate kiṃcitkulakoṭiṃ nayeddivam
Bagi lelaki yang memikul bhakti kepada-Ku—sama ada di dunia ini atau di alam kemudian—tiada sedikit pun kesialan; bhakti itu bahkan mampu membawa sepuluh juta anggota keturunannya menuju syurga.
Śrī Kṛṣṇa (contextual)
Tirtha: Dvārakā
Type: kshetra
Listener: Generalized audience (‘puṃsām’) extending beyond the immediate brāhmaṇa listener
Scene: A doctrinal climax: those who ‘carry’ devotion to the Lord have no inauspiciousness in this world or the next; such devotion can elevate even ten million of one’s lineage to heaven.
Devotion is portrayed as a supreme purifier: it protects the devotee from misfortune and radiates merit outward to uplift one’s lineage.
The verse is theological rather than geographical, but it belongs to the Dvārakā Māhātmya frame where devotion in the Lord’s sacred domain is emphasized.
No specific rite is given; the central prescription is sustaining devotion (mad-bhakti).