Narada Purana — Purva Bhaga, Shloka 39
The Exposition of the Pratipadā Vrata for the Twelve Months
रक्तवस्त्रयुगाच्छन्नां द्विजाय प्रतिपादयेत् । एवं कृत्वा धनैर्धान्यैः समृद्धो जायते भुवि ॥ ३९ ॥
raktavastrayugācchannāṃ dvijāya pratipādayet | evaṃ kṛtvā dhanairdhānyaiḥ samṛddho jāyate bhuvi || 39 ||
Man soll einem Dvija (Brāhmaṇa) ein Paar rote Gewänder als Bedeckung darreichen. Wer so handelt, wird auf Erden wohlhabend, reich an Besitz und Getreide.
Narada
Vrata: Dhana-vrata (continuation context)
Primary Rasa: bhakti
Secondary Rasa: shanta
FAQs
It highlights dāna (charitable gifting) as a dharmic act that generates puṇya, bringing tangible well-being—especially prosperity in wealth and food—while honoring the twice-born as a vessel of sacred merit.
Though framed as a ritual gift, the act is meant to be performed with reverence and selflessness; such offering-mindedness supports bhakti by training the devotee in surrender, generosity, and service to dharma.
Ritual application and gift-prescriptions align with Kalpa (the Vedāṅga of ritual procedure), specifying an appropriate item (a pair of red garments) and recipient (dvija) to obtain the stated fruit (prosperity).