शत्रुपक्षमस्य सामदानाभ्यां स्वपक्षं भेददण्डाभ्याम् ॥ कZ_१२.१.१८ ॥
śatrupakṣam asya sāmadānābhyāṃ svapakṣaṃ bhedadaṇḍābhyām
Das feindliche Lager soll man durch Beschwichtigung und Anreize behandeln; das eigene Lager soll man mit Disziplin führen, durch Kontrolle von Zwietracht und durch Bestrafung (falls nötig).
Enemy cohesion is best weakened by persuasion and inducements; one’s own cohesion is preserved by preventing factional drift and enforcing discipline.
Apply instruments asymmetrically: soften the opponent’s alliances; harden your own chain of command.