उमामहेश्वरव्रतं—पञ्चाक्षरमन्त्रस्य माहात्म्यं, न्यासः, जपविधिः, सदाचारः, विनियोगः
तत्पूर्वाभिमुखं वश्यं दक्षिणं चाभिचारिकम् पश्चिमं धनदं विद्याद् उत्तरं शान्तिकं भवेत्
tatpūrvābhimukhaṃ vaśyaṃ dakṣiṇaṃ cābhicārikam paścimaṃ dhanadaṃ vidyād uttaraṃ śāntikaṃ bhavet
東に向かえば、ヴァシュヤ(vaśya)—引き寄せ、影響下に置く力—が成就すると言われる。南に向かうのはアビチャーラ(abhicāra)、猛き強制の作法のためである。西に向かえば財を授け、北に向かえばシャーンティカ(śāntika)となって鎮静と平安をもたらす。
Suta Goswami (narrating Linga-puja orientations as received in the Purana tradition)
It codifies dik-vidhi—how the devotee’s facing direction during Linga-puja is linked to specific karmic outcomes (śānti, dhana, vaśya, or fierce rites), showing that ritual alignment is part of effective Shiva-upasana.
Shiva is implied as Pati, the supreme bestower of varied fruits—peace, prosperity, and mastery—while the Pashu (bound soul) approaches Him through regulated vidhi to loosen pāśa (bondage) and obtain desired results.
A practical puja-vidhi rule: choose orientation according to the intended karma—north for śāntika (pacification), west for wealth, east for vaśya; it reflects the disciplined, result-specific approach found in Shaiva ritual and Pashupata-influenced practice.