उमामहेश्वरव्रतं—पञ्चाक्षरमन्त्रस्य माहात्म्यं, न्यासः, जपविधिः, सदाचारः, विनियोगः
तत्पूर्वाभिमुखं वश्यं दक्षिणं चाभिचारिकम् पश्चिमं धनदं विद्याद् उत्तरं शान्तिकं भवेत्
tatpūrvābhimukhaṃ vaśyaṃ dakṣiṇaṃ cābhicārikam paścimaṃ dhanadaṃ vidyād uttaraṃ śāntikaṃ bhavet
Mirar hacia el este se dice que realiza el vaśya, el poder de atracción y de poner bajo influencia; mirar hacia el sur es para el abhichāra, rito fiero y coercitivo. Sabe que mirar hacia el oeste otorga riqueza, mientras que mirar hacia el norte se vuelve śāntika, el rito que trae apaciguamiento y paz.
Suta Goswami (narrating Linga-puja orientations as received in the Purana tradition)
It codifies dik-vidhi—how the devotee’s facing direction during Linga-puja is linked to specific karmic outcomes (śānti, dhana, vaśya, or fierce rites), showing that ritual alignment is part of effective Shiva-upasana.
Shiva is implied as Pati, the supreme bestower of varied fruits—peace, prosperity, and mastery—while the Pashu (bound soul) approaches Him through regulated vidhi to loosen pāśa (bondage) and obtain desired results.
A practical puja-vidhi rule: choose orientation according to the intended karma—north for śāntika (pacification), west for wealth, east for vaśya; it reflects the disciplined, result-specific approach found in Shaiva ritual and Pashupata-influenced practice.