परस्य चैनान् कोपानुत्थापयेत् आत्मनश्च शमयेत् ॥ कZ_०९.३.३५ ॥
parasya cainān kopān utthāpayet ātmanaś ca śamayet
He should arouse these men’s anger against the other side, and pacify (their anger) toward his own side.
To channel grievance into opposition to the rival while maintaining internal cohesion and preventing backlash against one’s own administration.
Control emotions as political resources: direct resentment outward, soothe it inward.